It’s not rocket science, but the first time I saw a display of coloured iPhone/iPad/iPod cables, it was something of a revelation.
Move over classic same-as-everyone-else’s white cables and chargers, and enter a range of bright, jolly, indivdual colours.
There is the added incentive that these might well mark the end of one of the many little squabbles that dog a home full of dedicated Apple users.
Trying to mark my territory over my chargers and cables, I had taken to sticking on labels with my initials (confusingly CAP), but different colours makes much better sense.
So for Christmas that’s what my son did. From ebay India he bought us all different colours.
I am red, fyi.
Cheap AND cheerful.